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Brett Bartholomew
Social Atrophy, Power Dynamics, and Why Communication is a Required Skill

Brett Bartholomew is a keynote speaker, performance coach & consultant, best-selling author, and Founder of Art of Coaching™. His experience includes working with members of Fortune 500 companies, the U.S. Special Forces, and sporting organizations and professional athletes. Brett is also a self-published, best-selling, author of Conscious Coaching: The Art & Science of Building Buy-in. Taken together, Brett has coached a diverse range of athletes from across 23 sports worldwide, at levels ranging from youth athletes to Olympians. He’s supported numerous Super Bowl and World Series Champions, along with several professional fighters. He is currently conducting his doctoral research focused on the role of power dynamics, persuasion, and optimizing change management within organizations at the University of Central Lancashire.

For more info about Brett, check out his website and follow his Instagram channels Brett Bartholomew and Art of Coaching.

Books, Resources, and Sci-Fi mentioned in the episode: 

05:39  Brett’s Background; Brett nearly lost his life at a young age
06:34  In 2016, Brett released his first book, Conscious Coaching: The Art & Science of Building Buy-In
06:53  The book took off and Brett founded his company Art of Coaching
07:30  Brett explains how and why he was hospitalized for over a year as a teen
14:30  Brett gave Kelly the first galley copy of his book and Kelly was blown away
16:31  Social atrophy
18:45  Art of Coaching uses improv and situational role-playing in their workshops
19:48  The 8 key components to think about when there is a communication breakdown
21:40  Kelly actually bought 25 copies of Conscious Coaching to hand out to coaches; He’s only done that with one other book…Dune
22:19  Brett self-published Conscious Coaching after it was turned down by everyone; He modeled his guerilla-style marketing plan on hip hop artists like 50 Cent and characters like corner boys in The Wire
26:18  Kelly raced C2 on the national team with his best friend, Shane Siegel, and their lack of communication skills really ruined their partnership and friendship at the time
30:16  Brett’s doctoral work is looking at the role of improvisation and improving communication but specifically in the area of power dynamics and how we navigate these things; French and Raven
35:00  Brett and his wife co-own Art of Coaching and work together much like the Starretts; “Patience is suffering disguised as a virtue” – Brett Bartholomew
39:36  The need for context
40:50  Even with a small team of 3 full time employees, Art of Coaching has instituted a communication medium hierarchy
43:44  The Starrett’s good friend was the CEO of an ad agency and his policy was: Walk, Call, Click
45:09  Covid has had a huge impact on the physical communication when meeting someone
46:36  The 7 meta-categories of communication
47:47  People don’t know what is acceptable anymore
48:35  There was a case study that detailed that when air conditioning was invented more, people no longer sat out on their decks/stoops to cool off which changed the neighborhood dynamics
50:30  Brett is one of the people that reaches out to Kelly all the time and their conversations are basically insane
50:49  Juliet likes to use emojis in texts and emails, even though she thinks it’s kind of dumb, just to be sure that her tone is received as intended
51:35  This year the Halloween theme at the Starrett’s is The Expanse
52:17  Kelly thinks Art of Coaching is one of the most important things to come out of the strength and conditioning world
54:15  “Nobody is saying you’re broken, but you can’t compete at the highest level of what you do if you don’t communicate well”
52:52  What’s next for Brett?
56:36  Brett used to work for Athlete’s Performance (Exos)
59:04  Brett’s socials

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