Yes, take time to set up before your squat.
Correct positioning and movement patterning allows you to realize more of your potential.
Have you had someone pull on it to make sure its not jammed?
Same as you would do on your finger.
Have you done any foot mobility?
Put a ball (YTU or something softer than a lacrosse ball) at the bottom of your toes take your opposite heel push on the top of your foot from med foot through your toes.